COMPANYTXT

Text

Text is a public SaaS company for AI-driven customer service and support tools.

Analyst Perspective

Text is a Polish public software company that sells customer service, live chat, chatbot, help desk, knowledge base and website engagement tools to businesses. Its current positioning centres on an AI-first customer service platform, while it also monetises a portfolio of established standalone products including LiveChat, ChatBot, HelpDesk, KnowledgeBase and OpenWidget. The company generates revenue primarily through recurring SaaS subscriptions and increasingly through usage-based AI charges tied to automated interactions. Its direct customers are business support teams, ecommerce merchants, digital operations teams, developers and website owners that need customer communication, ticketing, self-service content and workflow automation.

Analyst Signal Briefing

Updated: 2 Jul 2026

Text has expanded its platform ecosystem through integrations with Shopify, WhatsApp, and Webflow, consolidating its core communication products into a single AI-powered dashboard. The company recently secured its seventh U.S. patent and introduced advanced AI features, including image understanding and automated revenue opportunity flagging to optimise sales conversions. Supported by new leadership appointments, these updates reflect a focus on multi-channel service delivery, with the Shopify application already reaching over 800 storefronts to streamline customer dialogue and order management.

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Category Differentiation

This is a B2B customer service software company, not a telecoms messaging carrier or consumer SMS app. It is distinct from general-purpose CRM suites because its core focus is live support, chat automation and help desk workflows.

Text: About

Text operates a multi-product B2B SaaS model. It develops proprietary customer communication and support software, distributes it through branded web properties, and earns recurring revenue from businesses using these tools for service, sales support and workflow automation. Value is created by helping customers centralise interactions, reduce manual support workload, improve response times and link conversations to commercial outcomes such as conversion and revenue attribution.

How Text Works & Monetises

Business model analysis and core revenue streams

The company uses a blended monetisation model led by SaaS subscription fees and supplemented by usage-based AI charges. Legacy products such as LiveChat, HelpDesk and ChatBot are sold on recurring seat or agent-based subscriptions, while the Text App introduces hybrid pricing with per-user fees and consumption-based charging for AI-driven resolutions or interactions. Additional monetisation comes from tiered feature access, bundled product adoption, integrations and premium automation capabilities.

Revenue Channels

Core product subscriptionsSeat-based and plan-based SaaS subscriptions across live chat, help desk and chatbot products
AI interaction feesUsage-based charging for AI-driven resolutions and automation volume
Tiered premium featuresHigher-priced plans for advanced automation, integrations and expanded capabilities
Cross-sell across product portfolioMulti-product account expansion within existing business customers

Side-by-Side Comparisons

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Products & Services in Categories

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Text: Key Competitors & Alternatives

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Recent Signals (Text)

https://martechseries.com/feed/Jul 2, 2026

Text Launches Shopify App and WhatsApp Integration

Text, an AI-powered customer service and sales platform, announced its launch on the Shopify App Store and a new integration with WhatsApp for Business, extending existing integrations with Meta Business, WordPress, and Webflow. The Shopify App consolidates Text’s LiveChat, ChatBot and HelpDesk products into a single dashboard with AI agents that monitor shopper behavior, access live store data (catalog, cart, order history, discounts), intervene at checkout, and share an inbox with human agents. The WhatsApp integration connects Business conversations into the Text inbox to preserve thread context across channels. Text also added image understanding to its AI Agent. The company cites adoption and performance metrics — including more than 800 Shopify storefronts using Text products and over 7 million Meta Business conversations processed per quarter — and reports improvements in resolution rates and chat-attributed sales for customers.

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TextJun 11, 2026

Text's Team: Innovators with 20+ Years in Customer Service

The current version highlights the team at Text, emphasizing their experience in customer service and introducing new leadership roles.

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TextJun 10, 2026

Text Gets Webflow Integration — Your Support Queue Becomes a Sales Channel

Text is live on the Webflow App Marketplace. Add live chat, AI Agent, and a shared inbox to your Webflow site without touching a line of code.

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Text: Frequently Asked Questions

What is Text?

Text is a Polish public B2B software company that provides AI-first customer service, live chat, chatbot, help desk and knowledge base tools.

Who uses Text?

Its products are used by customer support teams, ecommerce businesses, digital operations teams, developers and other organisations managing customer interactions.

How does Text make money?

It makes money mainly through recurring SaaS subscriptions, with additional usage-based fees for AI features and automation volume.

Company Facts

Founded
2002
Headquarters
ul. Zwycieska 47, Wroclaw, 53-033, Poland
Core Segment
B2B SaaS Provider
Company Size
201–500
Official Link
text.com