OPPO

Apple price target raised despite memory crunch

Apple reported fiscal 2026 third-quarter results that beat top- and bottom-line expectations, with revenue of $109.42 billion and EPS of $2.02. The company warned that sharply higher memory prices are a material headwind and said supply constraints will increase, prompting price hikes on MacBooks and iPads. The author raised Apple’s price target to $340 from $300 while maintaining a hold-equivalent rating, citing long-term strengths in hardware and services and the upcoming broader rollout of "Apple Intelligence." Tim Cook will move to executive chairman on Sept. 1 and John Ternus will become CEO. Guidance for the September quarter calls for 9%–11% revenue growth and companywide gross margin of 47%–48%, while management expects memory costs to remain elevated.

OnePlus halts new product launches in US and Europe

OnePlus announced it will stop launching new products in Europe and North America and plans to wind down operations in the U.S., Europe and India as part of a corporate reorganization at parent company Oppo. The company said after-sales support and software updates will continue to be guaranteed. OnePlus will continue operating in China while Oppo will rely on other brands such as Realme for some international markets. Market research firms cited in the report expect smartphone shipments to decline sharply in 2026, and Oppo reported double-digit shipment declines in Q2 2026 amid weak global demand.

Apple Plans Five iPhones Through 2027, Eyes Chinese Chips

Apple plans to introduce at least five new iPhone models between the second half of 2026 and the first half of 2027, and has increased its planned production of foldable iPhones to about 10 million units, Nikkei Asia reported. The company has secured components for roughly 80 million smartphones for H2 2026 and its total smartphone production for 2026 is expected to exceed 220 million units. Bloomberg reported Apple is in talks to source memory chips for devices sold in China from Chinese manufacturers ChangXin Memory Technologies and Yangtze Memory Technologies; those negotiations were described as ongoing and Apple has not confirmed them. The reporting frames these moves against an industrywide memory shortage driven by AI datacenter demand and notes Apple’s scale gives it stronger sourcing power than many Chinese rivals.