monday.com

The business model centres on a horizontal enterprise SaaS platform (“Work OS”) that serves as a base layer for several packaged products: work management, CRM, development, service management, visual whiteboarding and forms. These products are delivered as multi-tenant cloud applications with configuration handled via low-code/no-code building blocks, templates, integrations and an app marketplace. Value is created by consolidating disparate work, collaboration and operational workflows into one extensible system that different departments can configure without custom development. The company scales economically through self-serve sign-up, product-led adoption, and expansion within existing customers as more teams and use cases move onto the platform; additional value is created via an ecosystem of third-party apps that extend core functionality.

monday.com Ltd. is an Israel-based enterprise software company that provides a cloud work management and low-code platform used to plan, track and automate organisational workflows. Its core “Work OS” underpins multiple products for general work management, customer relationship management, software development, service/ticket management, whiteboarding and forms/data collection.

The company generates revenue primarily from subscription fees for multi-tenant SaaS products sold on a per-seat basis, with tiered feature plans and annual or monthly billing. Customers are paying business teams of all sizes, from small organisations to large enterprises, that need configurable tools for task and project management, CRM, product development workflows, support operations and related collaboration use cases.