Fandango

The business model centres on controlling multiple stages of entertainment intent and conversion. Consumer audiences discover films through reviews, clips, showtimes and editorial content, then convert into cinema ticket purchases or digital rentals and purchases. In parallel, the company packages audience reach across these properties into an advertising offering for brands and media buyers. This creates a hybrid commerce-and-media model in which content and discovery drive transactions, while audience scale supports direct ad sales.

Fandango is a US entertainment commerce and media business owned by Comcast, operating a portfolio that includes online cinema ticketing, film and television discovery properties, review publishing, a transactional streaming service and an aggregated digital advertising network. Its consumer brands include Fandango ticketing, Fandango at Home, Rotten Tomatoes, Movieclips, Flixster and MovieTickets.com.

The company makes money through several linked revenue streams: ticketing service fees and related transaction income from cinema purchases, digital rentals and purchases on its at-home streaming service, subscription income from membership products, and advertising sold across its entertainment media properties. Its customers are both consumers buying tickets or content and brand advertisers seeking access to film and TV audiences.