Channel 5
Channel 5 is a uK broadcaster monetising free-to-air and streaming audiences through advertising.
Channel 5 operates in the Publisher & Media Owner segment.
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Distinction
This is the UK broadcaster and streaming operator owned by Paramount, not a telecom channel, payments channel, or a standalone adtech vendor. It is a media owner selling audience reach across television and streaming inventory.
- Founded
- 1997
- Headquarters
- 17-29 Hawley Crescent, London, NW1 8TT, United Kingdom
- Core Segment
- Publisher & Media Owner
- Company Size
- 201–500
- Official Links
- Website
- Verified
- 2026-04-22
Key insights about Channel 5
Channel 5: About
The company creates and acquires programming, aggregates UK audiences across linear television and free streaming, and monetises that attention through advertising inventory sales. Value is created by combining mass-reach broadcast distribution with digital catch-up and FAST viewing, then packaging those audiences for brands and agencies through direct sales, sponsorships and integrated campaigns.
Products & Services in Categories
Verified structural categorizations from the graph
Channel 5: Market Position
Channel 5 Broadcasting Limited is a UK television broadcaster owned by Paramount Global. It operates free-to-air linear television channels and the My5 on-demand streaming service, distributing entertainment, news and factual programming to UK audiences via broadcast and internet delivery. The business sits within Paramount's UK media portfolio and combines traditional broadcaster reach with ad-supported digital video distribution.
Channel 5: Frequently Asked Questions
What is 5?
5 is the consumer-facing brand of the UK broadcaster operated by Channel 5 Broadcasting Limited, offering free-to-air television and free streaming through My5.
Who uses 5?
UK viewers use its free television and streaming services, while advertisers and agencies buy access to its linear and digital video audiences.
How does 5 make money?
It makes money mainly from advertising sales, including TV spots, streaming video ads, sponsorships and brand partnerships.

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