AD

Adipolo

Publisher monetisation platform for web, app, CTV and DOOH inventory.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Adipolo Entertainment Ltd.
Entity type
COMPANY
Founded
2016
Headquarters
51 Madison Ave, New York, 10010, US
Company size
10–49
Market role
AdTech Vendor
Official website
adipolo.com

What Adipolo does

Adipolo operates as an ad tech intermediary and monetisation software layer for media owners. Publishers and app developers integrate its platform via SDK, server-to-server, tags, or Google Ad Manager access, after which Adipolo routes inventory to programmatic demand sources, open exchanges, and direct demand relationships. The company creates value by increasing auction competition, improving yield, and simplifying cross-channel monetisation workflows through a centralised interface.

Category differentiation

Adipolo is a publisher monetisation and SSP-style ad tech platform, not a consumer media app or an advertiser brand. It should be distinguished from broad ad networks by its emphasis on publisher integrations, header bidding, and unified monetisation infrastructure.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Adipolo is a private ad tech company operating a publisher monetisation platform centred on SSP capabilities, header bidding, mediation, and cross-channel inventory management. Its products are aimed at digital publishers, website owners, app developers, game studios, CTV platforms, streaming apps, and DOOH operators that want to monetise advertising inventory through programmatic auctions, direct demand, and exchange access. The company makes money primarily by taking a share of advertising spend or publisher revenue flowing through its platform rather than by charging visible fixed software subscriptions. Its commercial value proposition is based on connecting supply to multiple demand sources, improving fill rates and eCPMs, and providing a unified dashboard across web, in-app, CTV, and DOOH environments.

Business model & monetisation

Adipolo’s monetisation model is primarily performance-based. It earns revenue through a take-rate or revenue-share on advertising spend and publisher earnings transacted through its SSP, mediation, header bidding, and marketplace infrastructure. Commercial pricing is aligned to monetised inventory volume, auction activity, and managed access to premium demand sources, with no clear evidence of fixed-seat or flat SaaS subscription pricing as the dominant model.

Publisher monetisation take-rate
Percentage share of advertising spend or publisher revenue transacted through the platform
Managed monetisation and onboarding support
Service-linked commercial support around setup, optimisation, and partner activation
Platform access and tooling
Software layer bundled with monetisation activity rather than clearly separated subscription fees

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

Greeter Holdings Ltd Adipolo

IAB vendor record: 1456

Cookies declared
No
Non-cookie access declared
Yes
Declared purpose IDs
1, 2, 3, 4, 8, 9, 10
Declared feature IDs
1, 3
Declared special purpose IDs
1, 2, 3
Declared special feature IDs
2
Indexed sellers.json entries
821 · adipolo.com

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Explore company relationships

Questions about Adipolo

What is Adipolo?

Adipolo is a B2B ad tech company that provides publisher monetisation tools across web, mobile apps, CTV, OTT, and DOOH inventory.

Who uses Adipolo?

Its users are digital publishers, website owners, app developers, game studios, streaming platforms, and DOOH operators seeking to monetise advertising inventory.

How does Adipolo make money?

It appears to make money mainly through a revenue-share or take-rate on advertising spend and publisher revenue flowing through its monetisation platform.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

15 publicly documented primary sources and citations linked across the market graph.

Continue your research on Adipolo

Explorer includes additional company details, a Watchlist for up to 25 companies and your personal Strategic Intelligence Agent. It monitors your market daily and delivers tailored briefings with clear strategic context whenever relevant news occurs.

Free, with no time limit.