Header Bidding & Supply Infrastructure · AdTech Vendor
Adipolo
Publisher monetisation platform for web, app, CTV and DOOH inventory.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Adipolo Entertainment Ltd.
- Entity type
- COMPANY
- Founded
- 2016
- Headquarters
- 51 Madison Ave, New York, 10010, US
- Company size
- 10–49
- Market cluster / sector
- Header Bidding & Supply Infrastructure
- Market role
- AdTech Vendor
- Official website
- adipolo.com
What Adipolo does
Adipolo operates as an ad tech intermediary and monetisation software layer for media owners. Publishers and app developers integrate its platform via SDK, server-to-server, tags, or Google Ad Manager access, after which Adipolo routes inventory to programmatic demand sources, open exchanges, and direct demand relationships. The company creates value by increasing auction competition, improving yield, and simplifying cross-channel monetisation workflows through a centralised interface.
Category differentiation
Adipolo is a publisher monetisation and SSP-style ad tech platform, not a consumer media app or an advertiser brand. It should be distinguished from broad ad networks by its emphasis on publisher integrations, header bidding, and unified monetisation infrastructure.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Adipolo is a private ad tech company operating a publisher monetisation platform centred on SSP capabilities, header bidding, mediation, and cross-channel inventory management. Its products are aimed at digital publishers, website owners, app developers, game studios, CTV platforms, streaming apps, and DOOH operators that want to monetise advertising inventory through programmatic auctions, direct demand, and exchange access. The company makes money primarily by taking a share of advertising spend or publisher revenue flowing through its platform rather than by charging visible fixed software subscriptions. Its commercial value proposition is based on connecting supply to multiple demand sources, improving fill rates and eCPMs, and providing a unified dashboard across web, in-app, CTV, and DOOH environments.
Business model & monetisation
Adipolo’s monetisation model is primarily performance-based. It earns revenue through a take-rate or revenue-share on advertising spend and publisher earnings transacted through its SSP, mediation, header bidding, and marketplace infrastructure. Commercial pricing is aligned to monetised inventory volume, auction activity, and managed access to premium demand sources, with no clear evidence of fixed-seat or flat SaaS subscription pricing as the dominant model.
- Publisher monetisation take-rate
- Percentage share of advertising spend or publisher revenue transacted through the platform
- Managed monetisation and onboarding support
- Service-linked commercial support around setup, optimisation, and partner activation
- Platform access and tooling
- Software layer bundled with monetisation activity rather than clearly separated subscription fees
Products & capabilities
No products with linked sources are available in this view.
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Complete corporate hierarchy traversal, shareholder cap table history, and parent holding links sourced from regulatory filings.
360° Tech Stack & Vendor Telemetry
Technical header bidding configurations, sellers.json registry nodes, CMP disclosures, and direct programmatic supply chains.
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Competitors & alternatives
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Mobile in-app monetisation and programmatic advertising platform.
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Global ad network and self-serve traffic marketplace for advertisers and publishers.
AI advertising, mobile monetisation and measurement platform for digital businesses.
Supply-side adtech and curated video monetisation platform.
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Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| QA Team Lead(Lead) | Engineering | Remote / Unspecified | |
| Product Manager(Mid-Level) | Product | Remote / Unspecified | |
| Solution Engineer(Mid-Level) | Engineering | Remote / Unspecified | |
| Content Writer(Mid-Level) | Marketing & Growth | Remote / Unspecified |
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Questions about Adipolo
What is Adipolo?
Adipolo is a B2B ad tech company that provides publisher monetisation tools across web, mobile apps, CTV, OTT, and DOOH inventory.
Who uses Adipolo?
Its users are digital publishers, website owners, app developers, game studios, streaming platforms, and DOOH operators seeking to monetise advertising inventory.
How does Adipolo make money?
It appears to make money mainly through a revenue-share or take-rate on advertising spend and publisher revenue flowing through its monetisation platform.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
15 publicly documented primary sources and citations linked across the market graph.
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