Yanolja
Travel marketplace and hospitality software provider.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Yanolja Co., Ltd.
- Entity type
- COMPANY
- Founded
- 2007
- Headquarters
- South Korea
- Company size
- 1,001–5,000
- Market role
- B2C Consumer App / Platform
- Official website
- yanolja.com
What Yanolja does
Yanolja operates a dual-sided model combining marketplace intermediation and enterprise software. On the B2C side, it aggregates travel, leisure and ticketing supply, then monetises transactions through booking commissions, bundled offers and upsell activity. On the B2B side, Yanolja Cloud provides hospitality operators with software for property operations, revenue management and distribution, typically under recurring subscription arrangements. This structure lets the company capture both transaction-driven revenue and more predictable contracted software income.
Category differentiation
Yanolja is not only a consumer hotel-booking app; it also operates a hospitality SaaS business for hotels and travel operators. It is distinct from pure global OTAs because it combines marketplace demand with hotel operations software.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Yanolja is a South Korean travel and hospitality technology company operating two core businesses. First, it runs a consumer-facing travel and leisure marketplace through NOL and related ticketing services, where users can search, compare and book accommodation, transport, flights, leisure activities and event tickets. Second, through Yanolja Cloud, it sells hospitality software to hotels, rentals and travel operators, including property management, revenue management and distribution tools. The company makes money through a hybrid model: transaction commissions and cross-sell economics on consumer bookings, plus recurring SaaS subscriptions from hospitality operators. Its customer base therefore spans both leisure consumers and hospitality businesses. Recent investment backing and acquisition activity suggest a strategy of combining local consumer scale with a broader global B2B travel-tech footprint.
Business model & monetisation
Yanolja uses a hybrid monetisation approach. The consumer marketplace generates commission revenue on bookings and ticket transactions, with additional uplift from bundled offers, discounts and cross-selling across travel and entertainment. Yanolja Cloud monetises through SaaS subscriptions, likely using tiered monthly or annual contracts for hospitality software modules such as PMS, revenue management and distribution. Acquired B2B travel assets also support transaction and software-linked monetisation in global hospitality distribution.
- Consumer booking commissions
- Percentage take-rate on accommodation and travel transactions
- Hospitality software subscriptions
- Software Subscription
- Ticketing transactions
- Marketplace commission or service fee
- Promotions and bundled offers
- Upsell / basket expansion
- B2B travel distribution solutions
- Software and transaction-linked fees
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Competitors & alternatives
- Secret Escapes
Members-only platform for discounted luxury travel bookings.
- Casago
Vacation rental management company serving property owners and travellers.
- Expedia Group
Online travel marketplace group with a scaled travel advertising business.
- Trip.com
Global online travel marketplace and booking platform group.
- Airbnb
Consumer travel marketplace for stays, experiences and local services.
Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Yanolja
What is Yanolja?
Yanolja is a South Korean travel and hospitality technology company operating a consumer booking marketplace and a B2B hospitality software business.
Who uses Yanolja?
Leisure consumers use its travel and ticketing apps, while hotels, accommodation providers and travel operators use Yanolja Cloud software.
How does Yanolja make money?
It earns commissions on bookings and ticket transactions, plus recurring subscription revenue from hospitality software.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
16 publicly documented primary sources and citations linked across the market graph.
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