TI

Tidio

Customer support SaaS combining live chat, helpdesk and AI automation.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Tidio LLC
Entity type
COMPANY
Founded
2013
Headquarters
United States
Company size
50–200
Market role
MarTech Vendor
Official website
tidio.com

What Tidio does

Tidio operates a cloud software model focused on helping SMBs manage customer conversations and automate support. It creates value by reducing manual support workload, increasing response speed and enabling sales or support interactions inside a unified inbox. The business model is built around self-serve product adoption, subscription upgrades and incremental expansion through AI automation and higher usage tiers.

Category differentiation

Tidio is a B2B customer support and conversational software vendor, not an advertising technology platform or consumer messaging app. It is best compared with customer service and chat automation tools rather than media or martech vendors.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Tidio is a private B2B SaaS company providing a customer communication and support platform for smaller businesses. Its software combines website live chat, helpdesk ticketing, workflow automation and AI chatbot capabilities in one interface, allowing support and e-commerce teams to manage conversations and automate common customer queries across web and messaging touchpoints. The company makes money through a freemium software model that converts users to paid plans based on feature access and usage. Revenue comes primarily from recurring subscriptions for the core platform, with additional monetisation from AI automation products such as its Lyro AI Agent and higher-volume or custom enterprise plans.

Company news briefing

Briefing updated:

Tidio has updated its digital properties to implement more comprehensive cookie consent and tracking mechanisms, reflecting an evolving approach to user data management. These adjustments align with a broader industry transition towards unified, AI-enabled customer experience management (CXM) platforms that integrate contact centre capabilities, analytics, and marketing automation. This technical focus highlights Tidio’s efforts to maintain data transparency and compliance as the sector moves towards more integrated, end-to-end customer lifecycle solutions.

Business model & monetisation

Tidio uses a freemium SaaS model with recurring monthly subscription fees. Commercial expansion is driven by feature-gated paid tiers, usage-based scaling tied to conversation or AI interaction volume, and separately priced AI add-ons such as Lyro AI Agent. Enterprise or advanced requirements are handled through custom pricing rather than fixed public plans.

Core platform subscriptions
SaaS plan fees for live chat, helpdesk and automation
AI agent add-ons
Usage-based charges for Lyro AI interactions and automation volume
Custom and enterprise plans
Negotiated subscription pricing for advanced requirements

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Tidio

What is Tidio?

Tidio is a B2B SaaS platform for live chat, helpdesk ticketing and AI-powered customer support automation.

Who uses Tidio?

It is used mainly by small and medium-sized businesses, especially e-commerce and customer support teams.

How does Tidio make money?

It makes money through recurring SaaS subscriptions, usage-based pricing and separately monetised AI add-ons.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

14 publicly documented primary sources and citations linked across the market graph.

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