TheWrap

The company operates a multi-product trade publishing and events model around the entertainment and media industry. It produces free-to-access digital editorial content and newsletters to build an audience of industry professionals, then monetises that audience through direct advertising sales, sponsorship and integrated campaigns across web, print, email and live events. In parallel it operates a premium subscription tier that offers deeper analysis, proprietary research and partner data for paying professional subscribers and corporate teams.

This portfolio is extended with magazines, conferences, summits and screening series that are programmed around key industry cycles such as awards season and major festivals. These products create targeted environments for advertisers and sponsors seeking exposure to executives and decision-makers, while providing subscribers and attendees with business intelligence, networking and access to talent. Value is created by curating specialised industry coverage and convening senior stakeholders around timely topics, then packaging this access and insight for advertisers, sponsors and subscribers.

The Wrap News Inc. is a US-based entertainment industry news and trade publisher focused on the business of film, television, streaming and media. It operates a digital news site, print/digital magazine products, email newsletters and a portfolio of industry events and conferences, and competes with other Hollywood trades such as Variety, The Hollywood Reporter and Deadline Hollywood.

The company generates revenue primarily through advertising and sponsorship across its digital, print and newsletter properties; paid subscriptions for its premium business-intelligence service; and ticketing and sponsorship for industry events and screening series. Its customers are entertainment and media professionals and companies, including studios, streamers, agencies, advertisers and executives who buy subscriptions, advertising inventory and event sponsorships aimed at an industry readership and attendee base.