SpotSource

SpotSource Company Overview and Leadership

SpotSource was founded as Agency Spotter Inc. originally in 2012 by Brian Regienczuk and Joseph Raccuglia. The company has transitioned from focusing solely on marketing agencies to a broader professional services marketplace.

Mobile Ad Network InMobi Gets $8 Million; DoubleClick Releases Benchmarks; Efficient Frontier Says Q2 and Q3 SEM Spend Strong

AdExchanger's July 14, 2010 daily roundup surveys notable activity in ad tech. InMobi raises $8 million in a Series B from Kleiner Perkins Caufield & Byers and Sherpalo Ventures, earmarked for US expansion, a Japan launch, and doubling engineering staff in Bangalore. Google's DoubleClick releases its 2010 benchmarks, including DFA impressions by creative type (about 70% simple flash in the US and 85% in the EMEA region; static image ads around 20% US and 10% EMEA). Efficient Frontier reports SEM spend growth of 20% YoY in Q1 and 24% YoY in Q2, with cautious optimism for Q3. Other items include John Donahue becoming CTO at BuzzLogic; Agency.com's dissolution under Omnicom; Adgregate Markets naming Sharon Kelley as Chief Revenue Officer and David Sessions joining the board; plus notes on retargeting, iAd policing, Hi5's $14M funding, Crips Wireless HTML5 demos, and a debate on banner advertising efficacy.

Google Reports Q4 2009 And Talks Display; AudienceScience Reports, Too; Morals And DSPs; UK Digital Media Agencies Are Pumping

AdExchanger’s round-up covers Google’s Q4 2009 results and display initiatives, noting a 63.1% EBITDA margin (above JP Morgan’s 61.9% forecast). Google reported AdSense up 21% YoY to $2B, driven by search, content, and display growth, with DoubleClick’s Ad Exchange fully integrated and displaying ramp-up in adoption. AudienceScience announced 2009 continuing operations revenue growth of 69%, with tech services up over 48% and media up over 76%. Additional items include Facebook moving away from Microsoft for banner ads in some markets, Ghostery’s acquisition by Better Advertising, and various 2010 trends such as personalized advertising and mobile ad statistics from AdMob. Other highlights mention InterCLICK’s use of DoubleVerify’s BrandShield, IAB’s on-the-road case-study shows, and UK digital agencies growing 18% in 2009 while some firms like Agency.com declined. The roundup also references 2010 industry questions about relevance and measurement across DSPs and display advertising.