ParshipMeet Group

Digital Bash x monday.com: Future Marketing Leadership

Digital Bash On Tour x monday.com presents Future Marketing Leadership, a free, on-tour event in Hamburg on March 25, 2026, from 09:30, hosted at Sturmfreie Bude in the Karoviertel. The program focuses on leading modern marketing in the AI era, integrating processes, data, and technologies to deliver measurable business impact. Attendees will learn to tame tool sprawl, orchestrate AI-enabled workflows, and build KPI-driven structures for scalable marketing. The lineup features industry speakers including Viktoria Klam and Kristoffer Schweizer from monday.com, Oliver Engelken (Growcentric), Felix Janzen (ParshipMeet Group), Niklas Lewanczik (OnlineMarketing.de), Jule Raters (MUVN), Sebastian Knorr (FOODBOOM), Kathrin Schröder (Travanto), and Digital Bash founder Marc Stahlmann. Tickets are free but limited; registration is recommended for marketing decision-makers seeking practical strategies and peer networking over coffee and lunch.

Google Questions News Value; ProSieben Sells Assets; Publicis Integrates Firefly

VideoWeek's Week in Review highlights three cross-cutting developments shaping adtech and media. Google released European research on the value of news content to its search engine, arguing that removing news content caused only a modest drop in traffic and had no meaningful effect on ad revenues, while warning against reports that exaggerate its value in the context of the EU Copyright Directive. The piece notes Google's more combative stance in negotiations with publishers as regulators push for platform payments. ProSiebenSat.1’s board approved a deal with General Atlantic to sell minority stakes in NuCom Group and ParshipMeet Group, contingent on Verivox sale, as part of MediaForEurope’s strategy ahead of a potential takeover and continued divestment of non-TV assets; Flaconi would remain under majority ownership. Publicis Groupe announced an expansion of its AI partnership with Adobe, integrating Firefly into CoreAI to speed personalised content production and improve workflow efficiency using Publicis’ data.

Volders Acquires Aboalarm: Dominating Germany's Cancellation Market

The article describes the consolidation of Germany’s two largest contract-cancellation services, Aboalarm and Volders. In summer 2022 Volders founder Jan Hendrik Ansink acquired Aboalarm from Verivox (a ProSiebenSat.1 subsidiary), creating a dominant market leader that reports around €10 million annual net revenue and profitability. Both brands focus on paid cancellation services (tiered fees for sending cancellations, registered mail, lawyer involvement) and invest heavily in SEO and search advertising; Aboalarm and Volders together process roughly 100,000–150,000 cancellations per month. The combined business also holds large customer/contact databases (Aboalarm ~10M, Volders ~2.5M), explores B2B service contracts with telcos and insurers, and sees potential expansion into CRM, legal and fintech adjacent services.