Ayoa
Ayoa is a visual productivity SaaS for mind mapping and task planning.
Analyst Perspective
OpenGenius Limited is a private UK software company that operates Ayoa, a cloud-based productivity and visual collaboration platform. Ayoa combines mind mapping, task boards, whiteboards and timeline planning in a single workspace, and adds AI-assisted ideation features. The company’s legacy products iMindMap and DropTask were consolidated into Ayoa, making it the core commercial offering. The business generates revenue through recurring software subscriptions sold to individual professionals, teams, businesses and educational users. Its value proposition is a unified workflow that links idea generation to task execution, with a notable focus on accessibility and neuroinclusive design. OpenGenius competes in the wider productivity and collaboration software market rather than in adtech, martech or media monetisation.
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Updated: 29 Jul 2026No strategic news signals detected in the last 90 days.
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Key insights about Ayoa
Category Differentiation
Ayoa is a productivity and collaboration SaaS platform, not an advertising, martech or media platform. OpenGenius Limited is the operating company behind Ayoa, not a separate agency or consultancy brand.
Ayoa: About
OpenGenius runs a subscription software model centred on a proprietary cloud workspace. It creates value by combining several adjacent productivity jobs-to-be-done—idea capture, visual planning, task management, collaboration and scheduling—inside one product, reducing the need for users to stitch together separate tools. The company acquires users through direct product adoption and converts them into paid subscribers for advanced features, higher usage limits and team-oriented functionality.
How Ayoa Works & Monetises
Business model analysis and core revenue streams
Ayoa monetises through a freemium SaaS subscription model. Free access supports initial adoption, while paid tiers unlock expanded usage, advanced collaboration, whiteboards, AI-assisted workflows, task management and planning features. Revenue is generated primarily through per-user monthly and annual subscriptions, with additional team, business and education licensing options.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Technology
Ayoa: Frequently Asked Questions
What is Ayoa?
Ayoa is a cloud-based productivity platform from OpenGenius that combines mind mapping, whiteboards, task boards and planning tools in one workspace.
Who uses Ayoa?
Ayoa is used by individual professionals, students, educators, teams and organisations that need visual planning and collaborative task management.
How does Ayoa make money?
Ayoa makes money through recurring software subscriptions, including individual plans plus team, business and education licences.
Company Facts
- Founded
- 2005
- Headquarters
- United Kingdom
- Core Segment
- B2B SaaS Provider
- Company Size
- 10–49
- Official Link
- ayoa.com