Meituan

The company operates a two‑sided marketplace platform for local services and retail. On one side, restaurants, retailers, hotels, travel providers and other local merchants list their services or inventory; on the other side, consumers discover, review, book and order these services via a mobile super‑app. Meituan provides integrated logistics for food and retail delivery, booking infrastructure for hotels and travel, and a mobility layer through bike sharing.

Value is created by aggregating demand for merchants, offering consumers a convenient single entry point for food delivery, local services and travel, and optimising fulfilment through its delivery fleet and routing systems. Revenue is captured via transaction commissions with take‑rates that differ by category (higher on accommodation reservations, lower on transportation ticketing), delivery and service fees, merchant marketing and advertising, and additional services like financial products and supply‑chain support. The platform leverages cross‑sell between service verticals and uses promotions and subsidies to drive transaction volume and market share.

Meituan is a large China‑based local‑services and e‑commerce platform operating a super‑app that connects consumers with restaurants, retailers, hotels, travel providers and mobility services. The company aggregates on‑demand food delivery, in‑store services with reviews, hotel and travel bookings, instant retail, community group‑buying groceries and shared bikes into a single transactional ecosystem supported by its own logistics network and merchant tools.

The business generates revenue primarily from commissions and service fees on transactions between consumers and merchants, delivery fees, online advertising and promoted listings, and value‑added services such as financial services and merchant solutions. Its core paying customers are restaurants, retailers, hotels, travel providers and other local merchants that pay commissions, marketing and service fees, while consumers pay delivery and service fees and are the end‑users of the platform’s services.