Eternal

Eternal runs a multi-product commerce ecosystem. On the consumer side, it aggregates demand through mobile apps for food ordering, grocery and essentials delivery, and experience discovery or booking. On the merchant side, it monetises restaurants, partner stores and brands through commissions, fulfilment economics, advertising or promotion, and B2B supply relationships. The model creates value by driving high-frequency transactions, building local logistics density and using merchant relationships across adjacent verticals.

Eternal Limited is an Indian listed consumer internet and commerce company operating a portfolio of transactional platforms spanning food delivery and restaurant discovery (Zomato), quick commerce for groceries and essentials (Blinkit), B2B restaurant supply (Hyperpure), and city experiences and ticketing (District). The business combines consumer demand aggregation, digital ordering, fulfilment and logistics coordination, merchant acquisition and marketplace infrastructure.

It makes money through marketplace commissions, delivery and convenience fees, product and supply margins, advertising or promotional placements for merchants, and ticketing or brand partnership revenues. Its paying customers vary by product: restaurants and food-service operators buy merchant access and supply services, while consumers pay for orders, deliveries and bookings across the group’s apps.