Digiday
Digiday is a b2B trade publisher for media, marketing and retail professionals.
Digiday operates in the Publisher & Media Owner segment.
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Distinction
This is a B2B trade media publisher and media brand, not an adtech software vendor or consumer news outlet. It should be distinguished from broader marketing news competitors by its portfolio model spanning publishing, events, subscriptions and custom research.
- Founded
- 2008
- Headquarters
- 26 Mercer St, 4th Fl, New York, NY 10013
- Core Segment
- Publisher & Media Owner
- Company Size
- Unknown
- Official Links
- Website
- Verified
- 2026-04-22
Key insights about Digiday
Digiday: About
Digiday operates a vertical B2B publishing model built on specialised editorial brands that attract professional audiences. It creates value by producing industry-specific content and convening targeted communities, then monetises that attention and trust through advertising inventory, sponsorship packages, subscriptions, events and custom research engagements. The business combines owned audience reach with service-led commercial programmes for marketing partners.
Products & Services in Categories
Verified structural categorizations from the graph
Digiday: Market Position
Digiday is the flagship B2B trade publication within Digiday Media LLC, a US-based vertical media company founded in 2008. The business publishes industry news and analysis for professionals in media, marketing, advertising, retail and workplace sectors through owned editorial brands including Digiday, Glossy, Modern Retail and WorkLife. Its distribution spans websites, newsletters, podcasts, research products and live events.
The company makes money through a diversified publisher model: direct advertising and sponsorship sales across its media properties, paid memberships via Digiday+, ticketing and sponsorships for events and awards, and bespoke research and branded content through its Custom Intelligence unit. Its core customers are advertiser brands, agencies, media buyers and professional subscribers seeking access to specialised industry audiences and insights.
Digiday: Frequently Asked Questions
What is Digiday?
Digiday is a B2B trade media brand within Digiday Media LLC covering media, marketing, advertising and related sectors through articles, newsletters, podcasts and events.
Who uses Digiday?
Its users and paying customers include media executives, marketers, agency leaders, publishers, retail professionals, HR leaders, advertisers and corporate subscribers.
How does Digiday make money?
It earns revenue from advertising and sponsorships, paid memberships, events and awards, plus bespoke research and branded content services.
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