Breuninger

Virtual Try-On Shows How AI Scales in Fashion

The article explains how generative AI and computer-vision techniques have made Virtual Try-On (VTO) commercially viable for fashion e-commerce by creating realistic digital twins from standard product images. VTO can raise conversion rates, reduce costly returns, and generate first-party data that improves personalization and assortment planning. Retailers and brands such as ASOS, Breuninger and Maybelline are already integrating VTO into the customer journey. The piece frames VTO as an example of how companies across industries can scale AI by focusing on concrete customer problems that deliver measurable business value, and it points to DMEXCO 2026 as a forum where these ideas are discussed.

CEVA Cyberattack Disrupts De Bijenkorf Online Sales

A cyberincident at logistics provider CEVA Logistics is disrupting operations for multiple European retailers. De Bijenkorf says many items are unavailable online and deliveries delayed after a CEVA distribution centre in Tilburg—serving both its stores and e‑commerce—was affected; it has published a customer FAQ. Ace & Tate routed frame orders to in‑store pickup while continuing to ship contact lenses. About You is investigating possible unauthorized access to CEVA systems and has moved affected logistics processes to other sites. Media reports name marketplace Bol among CEVA customers, and some firms (including Valve) have notified customers about potential exposure of personal data. CEVA has indicated that customer names, addresses, phone numbers and order data may have been exposed; passwords and payment details are reportedly not believed to be leaked. Investigations are ongoing.

Monday Roundup: Breuninger Sale Fails, Biontech Closes Plants

A Manager Magazin newsletter (published 2026-06-01) summarizes major business headlines: the planned €2.5bn sale of German retailer Breuninger has been called off amid shareholder disputes; Uber and Israeli AI firm Autobrains announced plans to run Level‑4 robotaxis in Munich; SoftBank's Masayoshi Son said he plans a €75bn investment to expand AI infrastructure in France as SoftBank shares jumped ~15%; Nvidia unveiled a new AI-focused chip for Windows PCs, intensifying competition with Intel; and Biontech will end vaccine production in Germany and close four plants, raising concerns about national pandemic preparedness. The newsletter also covers leadership, corporate governance and startup operational issues such as Nokera's founder being sidelined.