BEYABLE
BEYABLE is a e-commerce personalisation, CRO and privacy analytics SaaS.
Analyst Perspective
ATTUNEO, trading as BEYABLE, is a French B2B software company providing onsite personalisation, conversion rate optimisation, experimentation, search optimisation, and privacy-first analytics for e-commerce websites. Its platform is sold to retailers, e-commerce teams, CRO specialists, and digital marketers that want to improve conversion, merchandising performance, and traffic monetisation on their own websites. The company generates revenue primarily from recurring SaaS subscriptions for access to its platform modules, with additional income from managed services that operate or support personalisation and optimisation programmes for clients. BEYABLE was acquired by SaleCycle, which positions it as part of a broader e-commerce conversion technology stack while continuing to operate under the BEYABLE brand.
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Updated: 30 Jul 2026No strategic news signals detected in the last 90 days.
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Key insights about BEYABLE
Category Differentiation
BEYABLE is a B2B e-commerce optimisation software provider, not a consumer shopping app or a general-purpose ad buying platform. It focuses on onsite personalisation, CRO and analytics rather than open-web media trading.
BEYABLE: About
BEYABLE operates a B2B SaaS model centred on conversion optimisation for e-commerce sites. It provides a proprietary software platform that combines personalisation, A/B testing, product recommendations, visitor scoring, onsite search optimisation, and privacy-first analytics. The platform creates value by helping merchants increase conversion, improve merchandising, and measure performance without relying on legacy third-party analytics approaches. In parallel, the company offers managed services for clients that want execution support rather than pure self-service software.
How BEYABLE Works & Monetises
Business model analysis and core revenue streams
BEYABLE monetises through recurring SaaS subscription fees for its platform modules, with pricing tied to feature access, site traffic, and usage scope. It supplements subscription revenue with service fees for managed delivery models, including fully managed, hybrid support, and self-service enablement. The company also uses free trials as a commercial entry point to convert prospects into paying software customers.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
BEYABLE: Frequently Asked Questions
What is BEYABLE?
BEYABLE is the trading brand of ATTUNEO, a French B2B SaaS company for e-commerce personalisation, CRO, onsite search optimisation and privacy-first analytics.
Who uses BEYABLE?
Retailers, e-commerce managers, CRO specialists, merchandising teams, analytics teams and digital marketers use BEYABLE to improve onsite conversion and product discovery.
How does BEYABLE make money?
BEYABLE makes money through recurring SaaS subscriptions for its optimisation and analytics products and through paid managed service engagements.
Company Facts
- Founded
- 2014
- Headquarters
- France
- Core Segment
- MarTech Vendor
- Company Size
- 10–49
- Official Link
- beyable.com