Airtory

The company operates as a B2B creative adtech platform. It offers cloud-based tools for building rich media display ads, HTML5 creatives, CTV ads and landing pages, and for serving those creatives into publisher inventory via universal ad tags. Value is created by reducing the time, cost and technical effort required for advertisers, agencies and publishers to produce and manage interactive ad units and associated landing pages, and by providing integrated performance analytics.

Commercially, it follows a software and services model common in creative adtech: a self-serve SaaS interface (e.g. Self Serve Plus) for ongoing creative production and management, complemented by optional managed creative production services and onboarding for larger campaigns and enterprise accounts. The platform integrates into existing programmatic workflows, which makes it a modular creative layer rather than a media buying or exchange business.

Airtory is a US-headquartered creative advertising technology company that provides tools for building and serving rich media and connected TV (CTV) advertisements. Its cloud platform includes an ad builder for HTML5 rich media display, CTV ad creation, and associated landing page creation, along with ad serving and analytics capabilities. The company positions itself as a creative management and ad serving solution rather than a buying platform.

Revenue is generated from business customers that use the platform to design and deliver digital ad creatives. Primary customers are brands/advertisers, media and creative agencies, and publishers that need interactive display, video, CTV and landing page assets that plug into programmatic distribution and existing ad tech stacks.