SFBX

SFBX operates a B2B software model centred on a consent management platform that helps organisations collect, manage and evidence user consent for digital tracking and advertising purposes. Value is created by providing compliant, configurable consent flows and centralised management across web, mobile and CTV, while reducing legal and compliance risk through auditable records. The firm differentiates with a private layer‑2 blockchain that stores immutable consent proofs anchored to public chains for audit and legal verification.

Revenue is generated mainly via recurring SaaS subscriptions sold to publishers, brands and other site or app owners, with higher‑priced enterprise plans offering expanded capacity, advanced features, and service level commitments. Additional value and revenue can come from integration work, onboarding and ongoing support. A parallel free tier for advertising‑funded properties creates value through a barter model in which aggregated traffic/data participation substitutes for direct licence payments, broadening adoption and supporting the firm’s ecosystem strategy.

SFBX is a French privacy-focused software company that provides a consent management platform used by digital publishers, brands and telecoms to collect, manage and audit user consent for cookies and tracking in line with GDPR/ePrivacy and advertising platform requirements. Its core offer is a CMP that supports web, mobile and connected TV, with a private layer‑2 blockchain used to create immutable proof and audit trails of user consent events.

The company generates revenue primarily through subscription fees for CMP usage, with tiered SaaS plans for self‑serve customers and bespoke contracts for large accounts, alongside optional professional services and support. It also operates a free CMP offer for ad‑supported sites that compensates the vendor through participation in a traffic/data exchange model rather than licence fees. Customers are organisations that operate websites, apps or CTV properties and need compliant consent collection and auditable proof, including media groups, advertisers and telecom operators.