SeenThis

The company operates as an adtech infrastructure and creative tooling provider. Its core asset is proprietary adaptive streaming technology that delivers video and image-based ad creatives by streaming only what is in view, which improves performance and lowers data transfer. This technology is exposed via a creative management platform, feature sets such as Adaptive Image Stream, and integrations with major advertising platforms and marketplaces.

Value is created by enabling advertisers, agencies and publishers to run higher-quality, faster-loading display and video campaigns with lower data and CO2 footprints, and by simplifying creative production through a self-serve editor. Commercially, the firm positions itself as a technology layer that plugs into existing media buying workflows (“we deliver the tech, you buy the media”), as well as via managed media services and curated inventory or marketplace offerings where its streaming stack is pre-integrated.

SeenThis is a Swedish advertising technology company focused on adaptive streaming for digital advertising. It provides proprietary streaming infrastructure and a creative platform that convert video and rich media assets into streamable ad formats for use across the open web and major ad platforms, aiming to load instantly while reducing data transfer and associated CO2 emissions.

The company monetises primarily by providing its streaming technology and creative tools to advertisers, agencies, trading desks, DSP/ADSP partners and publishers. Revenue appears to come from technology integrations, managed media and curated marketplace or inventory arrangements, rather than traditional licence-based SaaS fees, with media budgets flowing through clients’ existing buying stacks where possible.