Neural.ONE

The company operates an enterprise adtech platform focused on attribution, media optimisation, audience segmentation, dynamic creative delivery and fraud protection across digital campaigns. It creates value by consolidating and modelling advertising data to measure true ROI, enabling customers to reallocate budgets, reduce fraud and improve performance while managing campaigns from a single stack.

Commercially, the technology is embedded in ADG Media Group’s broader offering, supporting media buying operations (e.g. the trading desk) and agency services. Revenue likely comes from a mix of enterprise platform licences or SaaS-style contracts and managed media fees, where access to the platform and its algorithms is bundled into bespoke deals for advertisers and agencies.

Neural.ONE is a Spain-based adtech company within ADG Media Group that provides a marketing attribution and optimisation platform for advertising campaigns. Its technology maps full customer journeys, models advertising-generated data to calculate return on investment, and supports audience building, dynamic creative delivery and fraud protection.

The platform is used by enterprise advertisers, brand marketing teams, agencies and trading desks to manage and optimise media spend. Revenue is generated primarily through enterprise software access to the attribution and optimisation platform, combined with managed media and related professional services sold via ADG Media Group entities such as its trading desk.