COMPANY

JD Power

JD Power is a automotive data, analytics and CX software for enterprise buyers.

JD Power operates in the Data Provider / Broker segment.

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Distinction

J.D. Power is not merely a consumer car review site or awards publisher. In this dataset it is primarily an enterprise automotive data, analytics and CX software provider serving OEMs, dealers and other business customers.

Founded
1968
Headquarters
United States
Core Segment
Data Provider / Broker
Company Size
Unknown
Official Links
Website
Verified
2026-04-21

JD Power: About

J.D. Power operates a hybrid data-and-software model. It creates value by collecting, structuring and benchmarking proprietary automotive and customer experience data, packaging that data into enterprise applications and feeds, and embedding those products into OEM, dealer and service workflows. The company then monetises both the underlying datasets and the software layers built on top of them, while also selling access to syndicated research and lead-generation programmes.

JD Power: Market Position

J.D. Power is a private US-based provider of automotive data, market intelligence, customer experience software and benchmarking products. Its business spans syndicated research, proprietary vehicle datasets, enterprise analytics platforms and dealer/OEM workflow tools. Based on the provided product set, the company primarily serves automotive manufacturers, dealerships, fleet and inventory operators, digital retail platforms, and enterprise customer experience teams.

The company generates revenue through recurring SaaS subscriptions, licensing of proprietary data assets, paid access to benchmarking and research, and performance-oriented lead generation products. Its acquisitions of Autodata Solutions and Autovista Group indicate a strategy of expanding automotive data coverage and embedding more deeply into pricing, valuation, inventory, configuration and retail workflows across North America, Europe and Australia.

JD Power: Frequently Asked Questions

What is JD Power?

JD Power is a private company that provides automotive data, enterprise analytics, customer experience software and syndicated benchmarking research.

Who uses JD Power?

Its paying customers include automotive OEMs, dealerships, fleet and inventory operators, digital retail platforms, contact centres and enterprise CX or analytics teams.

How does JD Power make money?

It makes money through SaaS subscriptions, data licensing, paid benchmarking and research access, and performance-based lead generation programmes.

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