GLAMI

The business operates as a vertical fashion aggregation and comparison platform. It ingests product feeds from third‑party fashion e‑shops and brands, normalises and indexes the catalogue, and exposes it via search, filters and recommendation features on web and mobile. When users click through to a merchant and/or complete a purchase, the platform creates value in the form of additional traffic and sales for merchants, and in the form of consolidated discovery and comparison for shoppers.

Revenue is created through commercial relationships with merchants whose catalogues are listed. While specific pricing is not disclosed, the model aligns with performance‑marketing and comparison‑shopping engines: merchants integrate their feeds and typically pay for traffic or conversions generated from the platform, and may pay more for higher visibility placements. The company scales by adding more merchants, markets and products, improving matching and personalisation to increase engagement and conversion rates.

glami.cz is a Czech fashion product search and aggregation platform that indexes millions of items from third‑party e‑shops and brands and presents them to consumers via a web interface and mobile application. It functions as a vertical product comparator and discovery layer for fashion and accessories, directing shoppers to merchants’ own sites to complete purchases.

The company generates revenue by onboarding merchants, ingesting their product feeds into its catalogue and driving qualified traffic and sales leads back to these e‑commerce partners. Its direct paying customers are online fashion retailers and brands seeking additional visibility and performance marketing reach, while end‑consumers use the service as a free discovery and comparison tool.