Haymarket

Haymarket runs a portfolio model built around owned media brands and adjacent services. It creates editorial and professional content, aggregates targeted audiences, sells advertising and sponsorship against those audiences, charges subscriptions for premium information products, and extends brand equity into events, awards and training. It also monetises client relationships through internal agency and content units that deliver branded content, strategy, communications, digital builds and healthcare education.

Haymarket is a privately held UK media group operating a portfolio of specialist publishing brands, subscriptions, events and agency services. Its assets span business media titles such as Campaign, PRWeek and Marketing Week, consumer automotive brands such as Autocar and What Car?, specialist intelligence products such as ENDS Report and MIMS, and service businesses including Content Labs, Wonderly and PRI Healthcare Solutions.

The group makes money through a diversified mix of advertising sales, sponsorship, paid subscriptions, events and awards, and managed service fees. Its customers include advertisers seeking access to defined professional or enthusiast audiences, professional subscribers paying for specialist information, and brand or healthcare clients buying content, communications, education and marketing services.