Aniview

The company operates a B2B advertising technology platform that provides infrastructure for serving, inserting and managing video advertisements across web, mobile and connected TV. It creates value by enabling publishers, broadcasters and streaming services to monetise their video inventory more efficiently through unified auctions, programmatic connections (open exchange and PMP), server-side ad insertion, and integrated video playback technology. It also aggregates advertiser and demand-side access via its marketplace, increasing fill rates and yield for publisher inventory.

Commercially, it functions as an enterprise platform provider and marketplace operator. For the ad server, SSAI and video player, it likely charges licence or platform fees, sometimes bundled with managed service and technical support. For the marketplace and programmatic trading, it monetises by taking a percentage of media spend or revenue share on auctions and PMP deals. Larger clients are probably on bespoke contracts with negotiated pricing that reflects impression volumes, integrations, and service levels.

Aniview is an Israel-based video advertising technology provider focused on publishers and broadcasters. It offers a video ad server, server-side ad insertion for CTV/OTT, an HTML5/video SDK player, and a programmatic video marketplace that connects publisher inventory with advertiser demand via VAST, oRTB, Prebid and PMP deals. The company operates globally, serving billions of video ad impressions per month.

Revenue is generated from B2B customers that use its ad serving, SSAI, player and marketplace infrastructure to monetise video inventory across web, mobile and CTV. Its customers are publishers, media owners, streaming platforms and agencies/advertisers accessing inventory through its marketplace, with commercial terms likely based on platform fees and media revenue share rather than public list pricing.