maG

The business model is vertical B2B SaaS. The company develops proprietary workflow and financial management software tailored to film and audiovisual production, then licenses access to production companies on a recurring basis. Value is created by replacing fragmented manual processes with a centralised system for expense capture, invoice management, approvals, budget monitoring, compliance checks, and carbon reporting.

MAGESTION.PRO is a French software company behind maG, a vertical SaaS platform built for film and audiovisual production workflows. The product centralises budget tracking, expense management, invoice handling, pre-accounting, approval flows, anomaly detection, and environmental data capture for carbon reporting. Its customers are production companies and the finance, accounting, and operations professionals involved in making films.

The company appears to make money primarily through recurring software subscriptions sold to business users rather than consumers. Its value proposition is operational efficiency and compliance: reducing manual administration, improving financial visibility during production, and supporting evidentiary archiving and reporting requirements specific to film production environments.